16:00 - 16:45


Jay Kapadia
Director, Software Development
United Kingdom
For all


A dedicated and highly motivated individual with a zeal to learn, desire to lead leaders, and help them learn/succeed. Results and Excellence oriented executive/technologist (Pharmaceuticals/Hi-Tech) with over 13 years of progressive experience in various entrepreneurial, development, management and leadership roles. 5+ years Pharmaceutical Industry specific experience. Strong entrepreneurial, leadership and motivational skills to help drive performance and teamwork with a big picture vision, direction, and tenacity for success.
Management & Leadership of Product Engineering Teams, Client (Account) Management Teams, Professional Services Teams, Managed Services Teams. An interface between technical and non-technical people and adept at communicating with all levels of staff, management, vendors, and client organizations. Well respected by staff, managers, peer partners, operating leadership and client contacts.
Specialties: Thorough knowledge of Sample Accountability/Compliance, Sales Operations, SFA/CRM and PDMA 21 CFR Part 11 compliance. Previously involved in a start-up company (360 Vantage) specializing in the development of a Pharmaceutical/ Life Sciences SFA/CRM product. Extensive experience in Salesforce.com, Force.com, Sales Cloud, Service Cloud, SAP, ETL Based Integration. Experience in EAI packages like Tibco and SAP XI. Jay has worked extensively on portal products like SAP NetWeaver Portal, SAP WebSphere Portal, JBoss Portal, development of .NET based Windows apps, web applications using C#, J2EE platform involving Struts and Spring framework.

Talk: Best practices – How to develop a product on salesforce with a PDO

As the salesforce partner, ISV and OEM ecosystem has grown over the years there has been a lot of need for developing products which can be shipped as pre-packaged solutions in different business areas where salesforce is not vertically deep or horizontally integrated. As these needs grows the amount of people with the skillset to develop on salesforce is low in the market and hiring full time FTEs is very competitive. Engaging with a product development organization (PDOs) to develop the first few versions of the product is the key to get to product market fit stage. Join me in understanding the best practices for partnering with PDOs to create products which can deployed in over 30 countries and 30 languages.